This project has received funding from the European Union’s 7th Framework Programme for research, technological development and demonstration under grant agreement no 611709
Subcribe to our mailing list
> Delivering value to European SMEs and entrepeneurs
Follow this project on F6S
Follow us on twitter
> How can mobile technology support responsible alcohol consumption in youngsters?
Alcohol consumption in youngsters is a significant public health problem, usually associated with leisure time. The consequences of excessive consumption can be severe for the health and welfare of young people, and can influence their future expectations.
The regional Department of Health has launched the ´Youngster and Alcohol Program´, with several initiatives to address this problem. One of these actions aims to develop awareness campaigns and communication strategies on responsible consumption of alcoholic beverages aimed at adolescents, using the media and communication channels more appealing to them.
Since their consumption pattern is different from the adult population, it requires a specific approach. Given the extensive use of smart phones among young people, mobile technology could be leveraged as a supporting tool for addressing this problem.
The proposer is looking for ideas to develop a mobile app that supports responsible alcohol consumption in youngsters. It should include content explaining the risks and support prevention. To increase the acceptance of the app, it should have an appealing design and incorporate added-value functionalities for the target population. It is critical that the app is attractive enough as to be downloaded and effectively used by the targeted population.
If the ideas presented to this challenge are interesting enough, the Department of Health will fund the development of the mobile app.
About the proposer
The Directorate of Public Health and Addictions of the Basque Health Department is a public body responsible for the definition of comprehensive policy on drug dependence in the Basque Country (Spain). It is also responsible of promoting risk and damage reduction initiatives on drug-addictions, as well as the promotion and support of programs and initiatives aimed at drug-addictions prevention.
Work on this challenge!
Health organisations across Europe are looking for innovative solutions to solve their needs. However, they don't know your solution exists, and they don't know that your exact solution can help solve their exact needs, but that's where we can help you.
If you have a solution or you want to work on this challenge, let us know!